Roadmap to Strategic Growth

Size & Plan
Begins with the Strategic Growth Calculator to develop the core metrics and right-sized budget and plan to reach your growth goals, with Sales Forensics and White Space Analysis to validate the feasibility and available headroom within your target market.
Execute & Optimize
Based on the specifics of your Go-To-Market Plan, Execullence Sales Enablement and Lead Generation programs are used to drive awareness, improve qualified lead velocity and uncover tangible opportunities with predetermined targets, while helping you institutionalize rigorous processes for quantifiable pipeline growth and closure.
Target & Position
Begins with the deconstruction of historical experiences to build your R4 Success ProfileTM, identifying your optimal market segments and prospects to research, reach and engage, leveraging the Execullence Strategic Messaging process to ensure your organization consistently communicates your unique value and differentiation to the right audience. The culmination of this phase is the development of the Go-To-Market Plan.
Evaluate & Improve
To help you effectively scale to meet long term goals for growth and profitability, Execullence Analytics and Measurement processes pinpoint and continuously reports the key metrics, trends and triggers that you’ll need to fine tune your targeting, messaging, sales processes and Go-To-Market programs to ensure ongoing ROI for your investments in organic growth.
Key Activities and Deliverables By Stage
Size & Plan
Target & Position
Execute & Optimize
Evaluate & Improve




2-4 Weeks




4-12 Weeks




3-18 Months




Ongoing
Key Questions Addressed At Each Stage
Size & Plan
Target & Position
Execute & Optimize
Evaluate & Improve




2-4 Weeks




4-12 Weeks




3-18 Months



